Monday, September 24, 2012

Disney; King of the hill since 1937

Topic 2_2: What was Disney’s greatest contribution?

No single studio has contributed the the animation industry more then Disney. The studio brought the industry many innovations. Everything from the use of sound in their early cartoons, to the refining of digital 3D. Disney’s technical innovations have always redefined the edge. But the greatest contribution of the Disney Empire was the creation and employ of the storyboard. “I had never seen a storyboard until I came to Disney’s in 1933. We outside of of Disney’s had always thought that he had some great secret that made his cartoons so perfect. When I saw the the storyboards I thought, AHa! That is it!” said Dick Huemer(Maltin, 30). Although there were many other pieces of the production that lead to “perfect” cartoons the use of storyboards allowed the animation teams to see the story as a whole before a single frame was animated. The boards along with the creation of a team of artist squarely focused on story would help to make the Disney animation stand alone. All of Disney’s cartoons had solid beginnings, middles and endings, full stories in the absence of dialog. Today storyboards are an essential part of all video production, from live action short films to visual effects heavy summer blockbusters. The term is storyboard has even made it way into the world of software development as a tool for visualizing user interfaces and customer interactivity. The storyboard is an obvious and perfect bridge from going trom ideas expressed orally or writing to visual mediums, be it user software design or feature production.

Topic 2_4:What do you think is the future of the studio?

 The Disney Studio is now a global corporation that employs over 148,000 people in the United States. Disney has purchased Pixar Studios and Marvel Entertainment Group and with these properties the   studio has an endless library to pull from for merchandising and production. Involved in a number of industries animation is just a part of what they do. The studio is now headed by John Lasseter of Pixar, the studio has the potential of reclaiming its position as the number one animation production house, but there is a terrible trend that plagues studios of Disney’s size the need to constantly generate revenue. This I believe leads to the production of safe film that don’t move the medium forward in any way. Even for its size Disney is not static.Outside of the big pipeline productions small teams work on pet projects that bring new things to the forefront. Paper man a Disney short about two passing strangers is challenging the way 2d and 3d animation can be married on screen. Disney research and Pixar research and development teams are constantly looking for more ways of making the workflow easier and less invasive to the artists allowing them to express and create the beauty that we see on screen. Even for it size I believe Disney will have a place in defining what the animation industry will be.

Although Disney animation has always been a leader in the field of animation. Their wide spread audience forces them into a box. What are some of the genre and subject matter would you like to see Disney explore?

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